David Sarif is the founder of Sarif Industries and Adam Jensen's employer in Deus Ex: Human Revolution. He is voiced by Stephen Shellen.
David Sarif is the founder and CEO of Sarif Industries, a moderately-sized biotechnology company based in North America. He is a well-preserved male in his late 50s, of average height and build, in decent shape. His features are Mediterranean.
The son of an immigrant family from Boston, Sarif was brought up to understand the value of hard work and dedication, and from an early age his insight into machines set the tone for the man he would become. He worked his way through university and from there to a scholarship at MIT, getting a Master's and an MBA before entering the prosthetics field.
Sarif believes in justice, progress, science and technology, civilization, human endeavor, and people. He is direct when dealing with others and unafraid to show emotions. Some find him blunt or pushy, others refreshing, even invigorating. His sense of honesty applies only to his behavior - he has no aversion to keeping secrets when appropriate; usually his demeanor lets him get away with it. In 2007, David Sarif promised to revitalize his home city of Detroit by introducing a new industry of mechanical augmentation to the city. Refitting disused automobile plants for the production of mechanical augmentations for military and civilian use, Sarif has nearly single-handedly revitalized the economy of the city and prevented its collapse. He is close friends with Hugh Darrow, the father of mechanical augmentation.
