Report: US Digital Game Sales Up 12% to $1B

13th August, 0 replies

Digital gaming in the US saw a boost in July with sales increasing 12 percent year-over-year to $1.03 billion, according to a report released by SuperData.

The PC and mobile markets accounted for 60 percent of the total.

Angry Birds 2 was downloaded more than 20 million times, however its revenue was actually quite poor.

"Despite initial optimism, free-to-play mobile game Angry Birds 2 is not yet a commercial triumph," said SuperData's CEO, Joost van Dreunen. "So far, it is still outside of the top 30 highest-grossing games on either the iOS App Store or Google Play despite its stratospheric download numbers."

"The company's dependence on a single franchise, and repeated failure to launch something of equal or greater value, continues to undermine its overall market position," van Dreunen added. "Last year, the firm's games revenue was up 16 percent year-over-year to $121 million, but despite its focus, earnings from consumer products fell 43 percent to $45 million. Releasing Angry Birds 2 was initially planned as a way to reverse its fortunes, but so far the mobile games market has shown itself much less welcoming to the popular franchise than when it first left the nest."

Source:

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