EA Remains Confident That Star Wars Battlefront Will Sell 13M by March

3rd December, 0 replies

GameStop recently commented that sales for three key titles have been lower than the retailer had expected. The three titles in question were: Star Wars Battlefront, Halo 5: Guardians, and Assassin's Creed Syndicate.

Electronic Arts' Peter Moore recently spoke with investors and stated that the publisher remains confident that Star Wars Battlefront will sell 13 million units by March 2016.

"[GameStop's] comments were interesting and little bit of a surprise to us particularly as the CFO in the call then started to correct the COO [Bartel] as the call went on," said Moore. "So from our perspective I'm here to reaffirm our guidance of 13m units sold in for the fiscal year."

"There is no weakness that is perceptible yet in the title and I want everybody understand that based on where we think this title is and based on the marketing beats ahead of us, in particular the movie launch over the next two weeks, we feel very comfortable we're going to hit the guidance that we've given analysts, investors and Wall Street alike."

Electronic Arts has not released any sales figures for the game.

Source:

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