Mario is Nintendo's most popular character and arguably the most recognizable character in video games. However, that doesn't mean that releasing Mario games on smartphones will automatically result in success, according to Nintendo of America president Reggie Fils-Aime, who spoke with Time.
"Unfortunately there’s a simplistic mentality out there, that 'Make a Mario game for smart devices' is a recipe for printing money," said Fils-Aime. "And it’s not. It just simply is not. It’s that Kyoto craftsmanship mentality that says whatever we’re going to do, it needs to be a wonderful experience for consumers."
"We know that Mario and his ability to run and jump, to transform based on different items, that’s been optimized for a play-control approach that doesn’t exist for smartphones. And so for us, it’s not simply taking existing games and porting them over to smart devices as the answer. Our answer is to create new compelling experiences that leverage what smart devices do best."
Source:
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