Call of Duty: Black Ops III Earned $550M in Three Days, Biggest Entertainment Launch of 2015

11th November, 0 replies

Activision has revealed that Call of Duty: Black Ops III earned more than $550 million in its first three days on sale, making it the biggest entertainment launch of 2015 so far.

"Call of Duty's millions of passionate fans have shown us, yet again, the strength of their commitment to this enduring franchise," said Activision Blizzard CEO Bobby Kotick. "Call of Duty: Black Ops III is the biggest entertainment launch this year in any medium, and bigger than any theatrical opening weekend ever."

"The Call of Duty: Black Ops III launch is bigger than any game, any movie, or any entertainment launch this year," added CEO of Activision Publishing, Eric Hirshberg. "But more importantly, our fans are engaging more deeply with the franchise than ever before. In fact, so far, people are playing Black Ops III for more hours per player than any Call of Duty game on record. Call of Duty is more than a game, it's a year round passion for a growing base of millions of fans and it's only gaining momentum."

The game also set a record on the PlayStation 4 with the most units sold in a game's first 24 hours on the PlayStation Network. Overall digital sales are up 100 percent compared to last year's Call of Duty: Advanced Warfare.

Source:

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